About
As online marketing continues to evolve and become more complex, many look to Google Analytics as the wholly grail. However this needs analysing and wont guide you on things such as best practice, compliance or competitor insights. Online marketing is filled with smoke and mirrors and many marketers/ industry experts struggle in delivering and maintaining a compliant and efficient website. criticone is a web based intel platform that provides research, insights, audit, tracking and recommendations. By making communication a two way stream, traditional analytics becomes a thing of the past. This platform allows clients to be proactive and prevent issues while growing their targeted exposure and better engaging with their visitors through more focused content and strategy. Our focus is a pre-emptive tactic that allows for ongoing refinements and automation that drives business outcomes. The core product is stable and we are building this into the next gen independant marketing tool.